Lacoste Wins 23-Year Logo Battle: Why Trademark Protection Matters

After 23 years of litigation, the Delhi High Court ruled in favour of Lacoste in its battle with Crocodile International, prohibiting its competitor from manufacturing, selling, offering for sale, advertising or using the disputed trademark in any manner that constitutes infringement of Lacoste’s trademark rights.

Trademark Tips For Small Enterprenuers

You already know what challenges small entrepreneurs face in the world of trademarks.

🤔So what can they do to defend their brand if someone else has registered it as a trade mark and the small entrepreneur has merely used it previously without registering it?

The Importance of Registered Trademarks on Alibaba

Trading on Alibaba.com can be a lucrative opportunity, but it’s crucial to have a registered trademark® to protect your products and listings. Without a registered trademark®, you risk having your listings blocked by the marketplace provider due to claims from competitors. 🚫