Trademarks in the Metaverse
Trademarks in such a virtual world will perform the same functions as they do in the real market, so it seems important to protect trademarks in this new space.
Category: News
Diesel x Durex: A Groundbreaking Fusion of Fashion and Sexual Health
Throwback to the unique collaboration between Diesel and Durex for Fall/Winter 2023!
This partnership was a game-changer in the world of brand collaborations, merging fashion with personal care in an unprecedented way. 🤝
The Timeless Legacy and Trademark Protection of Germany’s Iconic Beer: Paulaner
The global popularity of Paulaner is a testament to the strength of a robust trademark.
How Coca-Cola and McDonald’s Built a Global Brand Empire Through Strategic Alliance?
You already know the Coca-Cola 🥤 and McDonald’s 🍔 brands as well as their registered trademarks! ™️
But have you ever heard of a Strategic Alliance 🤝 between them??
Egg-citing Trademark Dispute: Verpoorten vs. Nordik Over Advocaats
Enjoying the Easter weather, I would like to introduce you to a dispute relating to eggs and, more specifically, to the advocaat made from them, i.e. an alcoholic beverage made from eggs, sugar and brandy.🐇🐣🥚🥃
Easter and Trademarks: Protecting Holiday Traditions Worldwide
Various trade marks relating to Easter have been registered at intellectual property offices around the world.🌍
Exploring Positional Trademarks
Positional trade marks are another group of signs that can be registered as a trade mark. Although they are not distinctive themselves, they can function as trade marks by placing graphical elements in a particular place of a given product.
Appealing EUIPO Trademark Refusals: Navigating Your Path to Registration
Have you ever wondered what if the EUIPO refuses to register your trademark™️? Can you then still do something about it? The answer is YES!
Iga Świątek Teams Up with LEGO: A Powerful Partnership Inspiring Future Generations
Recently, Iga Świątek 🎾, who is on the list of one hundred most influential people in the world prepared by Time Magazine, has become an amabassador of the LEGO brand in Poland!
Trademark Collaboration: The Dynamic Synergy of Adidas and Gucci in Co-Branding
In the ever-evolving landscape of commerce, the amalgamation of iconic brands often leads to groundbreaking innovations and trends. Such is the case with the harmonious collaboration between Adidas and Gucci – a convergence of sports and luxury fashion that has not only redefined the boundaries of co-branding but has also set a new standard for trademark collaboration.