Throwback to the unique collaboration between Diesel and Durex for Fall/Winter 2023!
This partnership was a game-changer in the world of brand collaborations, merging fashion with personal care in an unprecedented way. 🤝
The global popularity of Paulaner is a testament to the strength of a robust trademark.
You already know the Coca-Cola 🥤 and McDonald’s 🍔 brands as well as their registered trademarks! ™️
But have you ever heard of a Strategic Alliance 🤝 between them??
Enjoying the Easter weather, I would like to introduce you to a dispute relating to eggs and, more specifically, to the advocaat made from them, i.e. an alcoholic beverage made from eggs, sugar and brandy.🐇🐣🥚🥃
Various trade marks relating to Easter have been registered at intellectual property offices around the world.🌍
Positional trade marks are another group of signs that can be registered as a trade mark. Although they are not distinctive themselves, they can function as trade marks by placing graphical elements in a particular place of a given product.
Have you ever wondered what if the EUIPO refuses to register your trademark™️? Can you then still do something about it? The answer is YES!
Recently, Iga Świątek 🎾, who is on the list of one hundred most influential people in the world prepared by Time Magazine, has become an amabassador of the LEGO brand in Poland!
In the ever-evolving landscape of commerce, the amalgamation of iconic brands often leads to groundbreaking innovations and trends. Such is the case with the harmonious collaboration between Adidas and Gucci – a convergence of sports and luxury fashion that has not only redefined the boundaries of co-branding but has also set a new standard for trademark collaboration.
Sprüngli is a Swiss luxury confectionery manufacturer and retailer that was founded in 1836 by David Sprüngli. He bought a confectioner’s shop in Zürich and started producing chocolates with his son Rudolf. In 1859, they opened the famous shop on Paradeplatz, which is still there today. In 1892, the chocolate-producing branch of the business split off from the confectionery and became Lindt & Sprüngli, while the confectionery remained as Confiserie Sprüngli.
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