Eminem is back in court, and this time, he’s battling an Australian beach brand called Swim Shady! 🏖️ The rapper, whose alter ego is Slim Shady, claims consumers could mistakenly think he’s linked to the towels and umbrellas, causing confusion and damage to his brand. 🧴🚫
Eminem filed a petition to cancel Swim Shady’s US trademark and opposed their Australian filing, arguing the name is deceptively similar. ✍️🛡️
But Swim Shady hit back! They filed against Eminem’s older marks in Australia, claiming non-use. 🔄⚔️ This case is now a tense battle over brand association and keeping your trademarks active! ⏳✅
Who do you think will win? 🧐🤔