Is Your Brand a Clever Joke or a Legal Ticking Time Bomb?

The "Parody Paradox" is one of the most misunderstood areas of trademark...

The “Parody Paradox” is one of the most misunderstood areas of trademark law. While the law protects free speech and humor, it doesn’t give you a free pass to use another brand’s fame to sell your own products.

We’re breaking down the two-part test every “funny” brand must pass: the recall: you have to remind people of the original and the distinction where you have to prove you’re mocking it, not joining it! 🚫

Don’t let your “clever” idea be the reason your business sinks. 🏖️💀

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