Jack Dorsey’s IP Bombshell: End of an Era or Start of a Debate?

‘Delete all IP law’. This was the tweet recently posted by Jack Dorsey – Twitter founder and former CEO of Square shocked the tech world by posting a tweet that to many sounds like a manifesto for anarchy in the digital era.
Snap’s ‘Spectacles’ Win: Turning a Trademark Setback into Strategy

Imagine launching innovative AR glasses called “Spectacles,” only for the U.S. Patent and Trademark Office to say the name isn’t unique enough for a brand.
Guess, Vogue & AI: When Innovation Clashes with Brand Identity

The August issue of Vogue, which featured a Guess campaign with AI-generated models, sparked a wave of criticism.
Coldplay Kiss Cam Scandal: When Personal Moments Trigger Corporate Chaos

A kiss cam is just some harmless fun until it captures a moment that sends shockwaves through a billion-dollar company.
Could James Bond lose his famous ‘007’ trademark?

Austrian property developer Josef Kleindienst, known for his ambitious real estate projects in the United Arab Emirates, has decided to challenge the owners of the ‘007’ trademark.
Trademark Spotting in Shenzhen – Where Fashion Meets IP

While I was visiting Shenzhen in November 2024 to meet with some of our key clients in the region, I also had the chance to explore the city’s premium fashion districts.
PepsiCo in dispute with RiseandShine Corporation

In 2021, RiseandShine Corporation, the manufacturer of ‘RISE’ coffee drinks, sued PepsiCo, accusing it of trademark infringement by marketing the energy drink ‘MTN DEW RISE ENERGY’.
Bahnhofstrasse Brands: How Top Watchmakers Showcase the Power of Trademarks

In June, while visiting Zürich, I took a walk along Bahnhofstrasse, one of the most renowned luxury shopping streets in the world.
Ford Trademarks “Model E”

Ford Motor Company has recently filed a trademark application for “Model E” in Mexico. This move has started speculation about the automaker’s electric vehicle strategy in the country. 🧐
Trademark Tips For Small Enterprenuers

You already know what challenges small entrepreneurs face in the world of trademarks.
🤔So what can they do to defend their brand if someone else has registered it as a trade mark and the small entrepreneur has merely used it previously without registering it?