In order to protect its brand, Mercedes often engages in intellectual property disputes.
One example is the dispute between Mercedes-Benz and Sany- a Chinese manufacturer of construction machinery. This case concerned the infringement of the Mercedes trademark, but the Court ruled that the three-pointed star trademark is not infringed by a similar three-pointed star trademark owned by Sany, further stating that there is no ‘link’ made by the average consumer between the two logos which would lead to a ‘clear exploitation on the coat-tails of the mark with a reputation’.
Starbucks has taken a significant legal step in Russia, formally re-registering its core trademarks with the intellectual property office, Rospatent. The filing secures Starbuck’s brand – including the names “Starbucks Coffee” ☕ and “Frappuccino” – for services covering cafes, instant coffee, and loyalty programs until 2034. 🛡️
In 2023, Mercedes applied to the EUIPO to register the following EU figurative trademark covering classes 12 and 28 for car radiator grilles, games and toys, but it was partially rejected on the basis that it depicts the goods and is non-distinctive. 🙅♀
After 23 years of litigation, the Delhi High Court ruled in favour of Lacoste in its battle with Crocodile International, prohibiting its competitor from manufacturing, selling, offering for sale, advertising or using the disputed trademark in any manner that constitutes infringement of Lacoste’s trademark rights.
A small Barcelona bakery just pulled off a giant upset against plant-based food giant, Impossible Foods! 🤯
It is not only TikTok as a platform that faces challenges related to intellectual property – creators themselves must also increasingly fight for their rights.
The High Court in Mumbai recently handed down an interesting ruling that backfired in the intellectual property world. 🤯
A few days ago passed away the legendary Giorgio Armani – the creator of a fashion empire that for decades was synonymous with elegance and innovation.
Can the name of a car interfere with the name of an organisation protecting sea lions? 🚗
‘Delete all IP law’. This was the tweet recently posted by Jack Dorsey – Twitter founder and former CEO of Square shocked the tech world by posting a tweet that to many sounds like a manifesto for anarchy in the digital era.
