Can Radiator Grilles Be Trademarks? Mercedes Proves They Can

In 2023, Mercedes applied to the EUIPO to register the following EU figurative trademark covering classes 12 and 28 for car radiator grilles, games and toys, but it was partially rejected on the basis that it depicts the goods and is non-distinctive. 🙅♀
Impossible Foods Loses EU Trademark Battle to Barcelona Bakery

A small Barcelona bakery just pulled off a giant upset against plant-based food giant, Impossible Foods! 🤯
TikTok’s Trademark Rejected: When Global Fame Meets Local Law

The High Court in Mumbai recently handed down an interesting ruling that backfired in the intellectual property world. 🤯
SEA LION vs. SEAT LEON: Why Context Matters in Trademark Disputes

Can the name of a car interfere with the name of an organisation protecting sea lions? 🚗
Jack Dorsey’s IP Bombshell: End of an Era or Start of a Debate?

‘Delete all IP law’. This was the tweet recently posted by Jack Dorsey – Twitter founder and former CEO of Square shocked the tech world by posting a tweet that to many sounds like a manifesto for anarchy in the digital era.
Snap’s ‘Spectacles’ Win: Turning a Trademark Setback into Strategy

Imagine launching innovative AR glasses called “Spectacles,” only for the U.S. Patent and Trademark Office to say the name isn’t unique enough for a brand.
Coldplay Kiss Cam Scandal: When Personal Moments Trigger Corporate Chaos

A kiss cam is just some harmless fun until it captures a moment that sends shockwaves through a billion-dollar company.
Could James Bond lose his famous ‘007’ trademark?

Austrian property developer Josef Kleindienst, known for his ambitious real estate projects in the United Arab Emirates, has decided to challenge the owners of the ‘007’ trademark.
PepsiCo in dispute with RiseandShine Corporation

In 2021, RiseandShine Corporation, the manufacturer of ‘RISE’ coffee drinks, sued PepsiCo, accusing it of trademark infringement by marketing the energy drink ‘MTN DEW RISE ENERGY’.
Ford Trademarks “Model E”

Ford Motor Company has recently filed a trademark application for “Model E” in Mexico. This move has started speculation about the automaker’s electric vehicle strategy in the country. 🧐